Technology deployment is the near future for all kinds of events and event planning. The internet services, mobile technologies and IT facilities are making it easier to prepare events, to boost event attendees and to enhance future events.
According to technology industry analysis, events contribute $115 billion to the United States GDP and billions are channeled into both state and federal tax revenue. The event industry is big in not only the U.S., other nations like the U.K., India and Japan may also be having a huge event industry 1800officesolutions.com.
Technology has changed the way in which we socialize and interact, the way in which we consume and now it's time to improve the way in which we organize and attend our events. These emerging technologies have to be embraced and incorporated to deliver a better experience for the event organizers and attendees. Now, with events becoming an important the main communication mix, corporates are seeking to activate making use of their customers, partners and employees more and more in a conducive way. With the advent of online event management tools such as online registration and management systems the method of communication has become easier and faster.
Following are the factors bought by the advent of technology in event management.
Extensive Use of Mobile Phones
Mobile is taking every industry by storm without any exception. The initial trend of mobile introduction into this market has have ticket purchase systems. These technologies have already allowed organizers and attendees for connecting via interest groups, conduct private conversations, connect by LinkedIn and view attendees' profiles, they didn't know before the event. But now, mobile technology can make this much more accessible. With increased usage of mobile apps at events, papers and files could be eventually be replaced by digital data https://www.germanshepherdspuppiesspot.com/.
More Cost Reduction and More Revenue Generation
According to technology market research report, the usage of technologies in event management can make a 20 % rise in event attendance, while reducing the overall costs by about 30 percent. Yet, many studies also indicate that one of the biggest reasons, event organizers don't assimilate new technologies is a result of lack of proper knowledge and high cost. Event management firms and vendors will have to work hard to compete within an increasingly cost-sensitive market
Digital payment methods
Though not extensively found in mainstream, it is essential to see that digital payment would replace over the counter ticket purchase. Probably the most likely development in the long run is cashless events management. Technology industry analysis points out that mobile payments such as Apple Pay, Samsung Pay and Venmo are rendering cash useless in events. This will also significantly decrease costs for venues and human resources.
Data personalization: Targeting An Audience & Guest List
The social platform provides insight into demographics. Ahead of the advent of social media marketing, targeting a specific element of the population was a difficult challenge, nevertheless now getting the best people for an event is significantly easier through the usage of Facebook, LinkedIn and Twitter, as well as other social networking sites that enable organizers to market their event to a specific audience. Targeting people who have explicitly expressed curiosity about the type of stuff their event explores. Observing the info round the guests and their usage of social media marketing can enable organizers to classify the audience https://www.shippingcontainerking.com.au/.
Wearable Tech & Live Streaming
Wearable technological devices are actually found in several industries and when this enters the event management, then organizers is likely to be using a new means of communication and storing information gathered at events. A great exemplory instance of a wearable tech may be the Google glass. Others technological services like Periscope, Meerkat and Blab are entering the and gaining momentum, the idea of live streaming of the event has become more and very popular and becoming the the main mainstream. Recently, Samsung Galaxy S8 launching event was live streamed by the company.
Technology Used After the Event
Once the event ends, it is essential to examine the outcomes of the event. Many companies ignore this important procedure, which really is a mistake. Wide applications of analytics and IT systems enables organizers to gather important details linked to the event. This data may be used to enhance upcoming events and might also lead to higher event preparation and organization in the future.
E-mail marketing system and social media marketing networking may be used to a great effect after the event. It gives an original opportunity to keep in touch with attendees, who may be interested as time goes on events. Also, these attendees could be more prone to recommend the near future events with their friends, if they've an optimistic experience and organizers take the pain of developing a relationship with them after the event. These technologies have the ability to attract a more substantial audience and improve each and every stage of an event.
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